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Not so long ago, Bobbejaanland theme park attracted 75,000 enthusiastic fans on Facebook!
In order to show our appreciation, we created the one and only Bobbejaanland Camp Night: A special Facebook campaign dedicated to none other than our loyal friends!
The contest was placed on Facebook for 50 to win. We took it upon ourselves to create a Facebook application that allowed us to give away 50 tents within a 5 day period. A unique code would appear on the Facebook wall of Bobbejaanland twice a day. With this code, a fan was able to choose between tents in the Bobbejaanland Camp Night application. The first ten contestants with the correct code and tent won a unique and unforgettable overnight experience!
On Saturday, August 13th 2011 when night fell and all left the park, Bobbejaanland turned into a magical playground for lucky fans to enjoy. Tents, a campfire, BBQ, hot chocolate, marshmallows and more were provided for the special evening!
Thanks to the contest, we had:
1135 app downloads
671 new friends
1307 likes
1523 comments
2 174 958 impressions
The contest proved to be a great success!

